OUR DNA
Wear your identity and embrace your duality
Our relentless pursuit of trend-setting and innovative materials ensures every piece reflects both timeless elegance and bold innovation.
At the heart of our design is a unique DNA—rooted in tradition but pushing the boundaries of versatility.
Whether you’re dressing for a classic, understated look or a vibrant, standout style, our creations seamlessly adapt to any outfit.
We are passionate about crafting extraordinary fashion experiences, treating each customer with the same care and devotion as if you were a superstar.
BRAND ORIGINS
Inspired by the iconic duality of Dr. Jekyll and Mr. Hyde from R.L. Stevenson’s novel, founders Alberto and Nicola Franceschi launched Hide&Jack in 2014, embodying the power of contrast. The brand captures the essence of Italian creativity, blending bold innovation with timeless tradition. Hide&Jack goes beyond fashion, delivering a dynamic expression of style where heritage meets modernity. It is a celebration of individuality, where every piece reflects the rich Italian craftsmanship and the daring spirit of reinvention—perfect for those who embrace both their classic and edgy sides.
Basic Line
Essence
Step into duality with Essence, our iconic sneaker that effortlessly blends sporty energy with timeless elegance. Crafted with premium calf leather and featuring a new memory foam fusbett, it offers unparalleled comfort that molds to your foot. The strobel construction ensures both flexibility and long-lasting durability, while the rubber sole delivers superior comfort and endurance.
What makes Essence even more unique? An internal elastic band allows you to slip them on without lacing, embodying the ultimate dual personality: formal yet laid-back. Each season, we reinvent it with the latest colors, textures, and materials, making it a must-have for every outfit and occasion.